News

GYM CLOUD Opens at Matsuzakaya Ueno — Second Subscription Store in Tokyo Department Stores

Press Releases

2021.10.10

GYM CLOUD, a rental service for training equipment and fitness goods, has opened at Matsuzakaya Ueno. This is the second Tokyo department store offering subscription services after the GYM CLOUD Matsuya Ginza store.

GYM CLOUD, one of Japan’s largest services leasing and renting training equipment, fitness, and martial arts goods to home gyms and fitness facilities, is promoting environment improvements so that society can more easily engage in exercise with health promotion as its theme.

Operated by Metronome Corporation, GYM CLOUD, which opened at Matsuya Ginza on September 8, 2021, followed by the Matsuzakaya Ueno store opening on November 10, 2021.

At GYM CLOUD Matsuzakaya Ueno, customers can experience a showroom of training machines and use it as a training facility. Expert staff carefully explain how to use GYM CLOUD and its system.

On November 30, 2021, the first store in the Kansai region will open in Osaka at Daimaru Umeda. As an industry-leading fixed-rate rental and leasing service partnering with department stores, GYM CLOUD strives to improve the training industry environment.

▼ Training Industry Needs Environmental Improvement

It is said that 1 in 4 people lack adequate exercise (WHO survey). Japan’s fitness participation rate is only about 4%, one of the lowest worldwide. The demand for home gyms has increased during the COVID-19 pandemic, but many give up preparing training machines due to the high prices and limited space at home.

Our survey shows common concerns like “prices are high to purchase” and “machines become obstacles when unused.” On the other hand, rental or leasing users say “low cost and安心 (peace of mind),” “easy to start exercising,” and “convenient returns and exchanges” are appealing.

▼ Making People Healthy by Improving the Training Environment

GYM CLOUD solves the major barriers of “price” and “space,” creating an environment that makes exercise easy to start.

・For Home Gym Use

The service is growing monthly in members and contracts as people can start exercising easily. With low cost and monthly fees, customers can use training equipment and fitness goods. The ability to return or exchange equipment makes it easier to install even large machines. Delivery, returns, assembly, and installation are all handled one-stop.

・For Training Facilities

Equipment costs are a large initial investment when opening gyms. Switching to leasing and rental through GYM CLOUD allows introduction without upfront costs, only monthly fees. Even machines subject to depreciation when purchased can be fully expensed using GYM CLOUD. Customers can freely combine equipment from over 100 manufacturers and 14,000 products, which is popular. Renting is far more cost-effective than buying and increases operational efficiency, with growing corporate demand nationwide.

・For Sports Camps and Filming

GYM CLOUD has managed training rooms for over 10 countries’ Olympic and Paralympic teams. They renovate hotels, gymnasiums, and nearby facilities into comfortable training spaces. Similarly, they support sports groups, events, and TV/CM filming nationwide with short-term equipment rentals.

By creating an environment that makes training equipment accessible, GYM CLOUD enables both individuals and corporations to easily set up training spaces, contributing to increasing the population engaging in exercise.

GYM CLOUD Matsuzakaya Ueno Store — Opened November 10, 2021

B1F, Matsuzakaya Ueno, 3-29-5 Ueno, Taito-ku, Tokyo 110-8503 (PARCO_ya side)

Access:

1-minute walk from JR Okachimachi Station

1-minute walk from Ueno-hirokoji Station (Tokyo Metro Ginza Line)

1-minute walk from Ueno-Okachimachi Station (Toei Oedo Line)

5-minute walk from Naka-Okachimachi Station (Tokyo Metro Hibiya Line)

5-minute walk from Yushima Station (Tokyo Metro Chiyoda Line)

8-minute walk from Keisei Ueno Station

Parking:
Park Place 24
24-hour operation (open all year)
Parking fee: 400 yen per 30 minutes (tax included)

Business Hours:
Please check Matsuzakaya Ueno’s official site:
https://www.matsuzakaya.co.jp/ueno/hours.html

GYM CLOUD Service Site:
https://gymcloud.jp/

For product inquiries or questions, please contact:

Metronome Corporation — GYM CLOUD Operations Department
TEL: 03-6721-9909 (Weekdays 10:00–19:00)